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5 Things Learned From Business Awards

The last 7 months have been a whirlwind of award submissions, creative writing, social media shares, interviews, shortlisting and finalist dinners, finally slowing down now in preparation for Christmas (YAAAAY!!!).

So, now’s the perfect time to take stock of what we’ve learned from our first awards season.

Awards Are Fun…
The interviews, the finals, the people you meet; sharing, learning, collaborating.
All fun, all worthwhile – have a go and see!

Don’t Take Yourself Too Seriously…
So many of the professionals who came to interview us told us how our submissions stood out, for our passion and humour. As we stated in one submission, “Life is a rollercoaster, just gotta ride it”
(Ronan Keating, 2000).

Music Is Essential…
Unpicking the essence of who we are, what we do and what we wanted to demonstrate has been an emotional process, but music helped every step of the way. From initial discussions with our CEO, singing Duran Duran (A View To A Kill) at the top of his voice, to the more muted, chilled tones of Passenger aiding the 3am creativity spurt for our final submission drafts: Music holds the key (pun intended!).

Everyone Enjoys A Good Story…
It’s not all about numbers, though by all means use them to back-up your working vision.
The best feedback we received was that our creative elements really stood out as bright spots against some of the more typical submissions. Sponsors have really enjoyed reading about our badger, our mage and our story-weaver – if you’re passing sometime, come round and see if you can work out who is who!

Be Yourself…
We are all better than we realise, and being yourself is the most important thing – you won’t earn respect by pretending to be something you’re not, so take a deep breath, let go of your fears and give it a go.
You might even win!


For further information about apps and app development,
or to hear more about our awards adventures, get in touch at hello@appsinthesky.com or talk to us on 01256 274108.

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Expos – Why We Bother…

Next week, we are heading to SME 2019 in Farnborough, which got us thinking about why we like going to expos, why expos matter, why they’re a fantastic platform for business activity….


Everything is mobile-influenced. We live in a mobile-first world.

Technology is rapidly advancing. Attending exhibitions is more than just a way to find new leads. We can experience for ourselves the hottest and most innovative devices, be on the front-line for pioneering demonstrations, and discover what the latest gadgets are.

Last year we came away with the usual pens, coasters and assorted treats, plus 3D printed plastic models of our best-looking (😉) team members – how cool is that?!


Check out some other reasons we go to expos……

To Make Friends
Walk in with an open mind, a happy face and inquisitive self. Your fellow exhibitors are under the same pressure as you to deliver an ROI. Say hello! Have a chat, share a joke. Give them a wave and impart your challenges, visions and passions – who knows where the journey will lead? Their best client might be your ideal prospect.
To Encourage Ideas
At exhibitions we talk with like-minded people, value contrasting opinions, partake in energetic discussions. We make the most of this opportunity to meet a diverse group of companies and individuals, forging new connections, which often lead us to discover exciting new concepts!
To Showcase Fun-Tech
We like to create a reason for attendees to come and talk to us – stop, take a look, have a chat, grab their attention and have some fun in the process. We love having a thought-provoking talking point to enhance our company visibility, something that demonstrates our impressive manufacturing App skills……

And we created a robot to do just that – he’s called Uncle Bob.

Uncle Bob isn’t much of a conversationalist, but he’s a natural show-off and demands attention. He’s a robotic arm with his own personality – come along and find us at Southern Manufacturing Exhibition 2019 (Stand L195) and see if you can bend him to your will!

To Sell Ourselves
Unlike many businesses we don’t rely on selling a physical product. At an exhibition, we can showcase our expertise to a primed audience of motivated individuals. We want them to believe in our team; our awesome coders and talented development crew.

An Expo gives us exposure and helps establish our place on the tech-scene. Our solutions are unique; the applications we create are bespoke. We make app dreams a reality.

So that’s just a few of our favourite reasons we attend expos…
What are yours?


Don’t forget to come and check us out at SME19 – 5th, 6th & 7th February 2019, at the Farnborough International Exhibition and Conference Centre, Farnborough. Stand L195.